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(Senior) Brand Manager - Diabetes Care

Régió: Budapest

HAYS Hungary Kft.
Hozzáadva: 2015.09.05.
Jelentkezési határidő: 2015.09.14.
Hirdetés azonosító: 968535


(Senior) Brand Manager - Diabetes Care
Our client is a global top 20 ethical pharmaceutical company with promising R&D pipeline, long standing history and excellent reputation.

We are seeking an experienced pharmaceutical marketeer based in Budapest to manage their strategic portfolio and launch a new cutting edge therapy in diabetes care in Hungary!


• Development and implementation of the marketing strategy in line with the regional strategy to maximize benefit and exploit local market opportunities.

• Analyse the markets, identify market opportunities. Develop, implement and drive product strategies and tactics to maximize product sales and achieve defined brand goals.

• Prioritise use of marketing/promotional resources to effectively achieve brand goals.

• Track execution of the budget and monitor results.

• Develop and maintain close relationships with all relevant external business partners (KOLs, scientific societies, advertising agencies, etc.)

• Team work with Sales, Medical Affairs, Supply Chain Management locally and regionally to ensure shared focus on business objectives and identification of opportunities leading to competitive advantage.

• Liaise with external agencies (communication, media etc.) to ensure successful implementation of programs.

• Forecast product sales in the market on a monthly basis through the monthly forecast meeting together with relevant functions , taking into consideration trends, internal and external activities and regulatory issues.

• Constantly monitor and feedback performance of every brand/product to ensure it meets brand objectives; monitor competitive activities for each brand/product and share within the organization

• Training, inspiring and involving sales teams in product knowledge, strategy and tactics as well as actively gathering feedback to ensure the proper development of tools and relevant communication is in place.


• University degree (M.D. or PharmD preferred)
• Years of experience within the marketing department of a well-established pharmaceutical company
• Practical knowledge of Marketing & Sales in originators’ environment
• Strong communication, negotiation and interpersonal skills
• Knowledge of healthcare / pharma markets specially in diabetes area
• Understanding of P&L
• Influencing skills, creativity and visionary thinking
• Superior organizational and analytical skills; Results oriented dynamic personality
• Active listening; Good presentation skills;
• The successful candidate should be well-connected with diabetes KOLs
• Strong business mindset and thorough knowledge of Marketing and external customer’s needs.
• Good knowledge of the in-country market, customers and competition

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