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www.cvonline.hu

Pricing & Promotions Manager - Berkshire, Reading, RG317


An exciting, newly created role to join our UK marketing setup. You will be integral in proposing, designing and delivering commercially effective offers and promotions for Yell's customer base.

Purpose:

Manage the design, development and delivery of Offers & Promotions in the UK

Primary Responsibilities:

*Design & develop offers and promotion to influence the behaviour of particular customer & prospect segments. Key output - Proposition outline and high level business case
*Identify and engage key stakeholders to approve business case and initiate governance process (if required)
*Develop and prioritise a backlog of system and process requirements. Key output - Requirements backlog
*Work with customer management and channel deployment teams to ensure the proposition and key messages are deployed effectively to the targeted customers.
*Work with business intelligence and customer insight to ensure appropriate monitoring and reporting is in place to measure performance against KPIs. Key output - business case review and ongoing reports

Experience:

*Experience in developing customer focused Promotions & Offers - design, development & delivery
*Experienced at interpreting and understanding customer insight and research
*Experience in pricing offers analysis and measurement against KPIs
*Experience in Stakeholder management and senior presentation skills
*Experience in Business case production
*Experience in business requirements writing and process mapping
*Experience in marketing communications and channel deployment
*Degree or CIM Marketing qualification
*Advanced excel & Powerpoint skills
Munkavégzés helye Berkshire
Kategória Külföldi munka
Régió Külföld
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