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www.cvonline.hu

F2F Sales Channel Marketing Manager - Berkshire, Reading, RG317


Job Purpose:

Seeking Marketing Manager with experience in take-to-market of B2B products and propositions via Sales Channels.

Reporting to the Head of Channel Marketing in the UK, the role holder will be responsible for the optimal deployment of marketing programmes and B2B business solutions aimed at the SME market, in order to support the on-target delivery of customer volume and revenue objectives, within a face to face Sales Channel.

The role requires a proven track record in deploying segmented, customer-centric solutions in fast moving markets, delivering against challenging commercial objectives, building relationships at all levels, ideally through sales channels.


Key responsibilities

•Develop Sales Channel-specific customer strategy for volume and revenue growth, including marketing objectives and plans to deliver targeted KPIs
•Develop Sales Channel-specific customer programmes targeted at key risk/growth segments

•Work closely with sales channels to ensure optimised deployment of customer programmes
•Work with the members of the UK Marketing team to:
◦Design Sales Channel-specific customer programmes, working closely with proposition development teams as appropriate
◦Lead the deployment of Sales Channel-specific product propositions to maximise customer and spend growth - identifying areas of specific feedback required from customers/sales
◦Ensure Sales Channel-specific deployment maximises returns on customer programme investments
◦Provide regular reporting on programme effectiveness
◦Identify strategic test opportunities to test new commercial models/propositions
◦Proactively monitor sector trends in order to identify areas of urgent remedial activity

Experience:

•Marketing or Business Qualification
•Experience working with sales teams to take multiple products to market
•Previous exposure to working with B2B product/proposition development teams
•Strong commercial awareness
•Excellent internal stakeholder management skills
•Proven track records of delivering results
•Advertising/media industry experience is preferable
Munkavégzés helye Berkshire
Kategória Külföldi munka
Régió Külföld
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