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Cluster Category Manager

Régió: Budapest

Randstad Hungary Kft.

Hozzáadva: 2017.09.18.
Jelentkezési határidő: 2015.03.14.
Cluster Category Manager

Pozíció leírása / Job description

On behalf of our prestigious Partner in the Medical Industry we are looking for a CLUSTER CATEGORY MANAGER to manage Paediatrics category.


His/her key contribution will be:
• To lead the development (CHUS) and implementation (HU+Exp) of category strategies in line with the marketing strategy of the company.
• To lead the development, planning and execution of the most marketing activities (launches, re-launches, communication materials)
• To permanently study and analyze consumer needs and market / segment / channels development, propose the development of new product initiatives (market and consumer research, product research, concept and communication development, packaging development).
• To follow and report to the management the status of the category’s business and recommend actions on daily, weekly, quarterly and annual basis

Feladatok:

The Cluster Category Manager Paediatrics is directly accountable for the profitable business development of Paediatric category, as well as selected corporate projects:
• Defines and initiates Cluster Paediatric category AOP strategy to accelerate sales growth and market share and promotes these to ONS
• Sets the right priorities and resources to manage the development of a fully integrated marketing approach for his/her brands
• Refines brand positioning and communication strategy
• Market understanding: generates insights to define potential business drivers and anticipates the evolution of business environment to drive the business
• Analyses CANN sales and P&L and gives fact based recommendations to marketing director and CODI
• Works closely with Supply Chain to approve and ensure delivery of forecasts
• Works closely with Sales and Finance to understand channels and optimize ROP
• Aligns with Central Team on brand strategy and implement Global best practice within the AOP
• Contributes local insight and learning to the Central Team in helping them develop global strategy and best practices
• Collaborates and represents the company marketing function to KOL’s/ advisory boards
• Identifies new business models and ensures successful implementation
• Leads and supervises his/her marketing team and supports staff in developing and executing effective AOP marketing strategies and plans

Elvárások:

• Fluent in written and verbal English and Hungarian
• Driving license
• MS Office user
• University degree (medical degree is an advantage)
• 8 years plus experience in Product/Brand Marketing, preferably in a multinational pharmaceutical/medical company
• Mobile in terms of travelling (CZ, SK)

Amit kínálunk:

Elvárások / Requirements

Amit kínálunk / Offer

Randstad Hungary Kft.
1024 Budapest
Lövőház utca 39.
Tel: +36 1 411 2090
www.randstad.hu

 
Randstad Hungária Kft. logó
Kategória Marketing / Reklám / Média / PR
Régió Budapest
Minimális tapasztalat Több mint 5 év
Szükséges iskolai végzettség Főiskolai végzettség
Vezetői engedély Szükséges
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